ABOUT
Our Values
Embodying a philosophy that shapes champions.
Confidence in your preparation is our cornerstone. We believe that true confidence is not a gift but a result of rigorous training and meticulous planning. This assuredness in one's abilities, built through consistent effort, is what propels us forward.
Relentless in your pursuit defines our approach to every challenge. We champion the spirit of unyielding perseverance, where setbacks are merely setups for comebacks. Our commitment to grit and determination ensures that every goal set is a challenge accepted and pursued with vigor.
Yet, it is in humble execution where our true character shines. We celebrate achievements with modesty, understanding that every success is a step in a larger journey. This humility keeps us grounded, open to learning, and ever-evolving, ensuring that pride never overshadows the progress.
At Bolder Athlete, we don't just train athletes; we cultivate individuals who are confident, relentless, and humble—qualities that not only define success in sports but in life itself.
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Hi, I'm Jason Grubb, founder of Bolder Athlete and a five-time CrossFit Games Age-Group champion. My journey in fitness started from a personal quest to enhance my own health, which has now turned into a mission to unlock athletic potential in everyone, regardless of age or starting point.
I've been there, struggling with weight and lacking energy, until a single CrossFit session sparked a life-changing revelation about the untapped strength we all possess, at any age.
At 48, I'm not just surviving; I'm thriving, in the best shape of my life. This personal victory inspired Bolder Athlete — a program designed for athletes who are serious about performance. Here, we don't just fill the gaps left by one-size-fits-all training plans; we create targeted strategies that cater to the evolving needs of every athlete.
After overcoming my own set of injuries and learning the hard way about the perils of overtraining, I've crafted an approach that balances intensity with intelligence, ensuring longevity in your athletic career.
Bolder Athlete offers smart programming, a community of like-minded individuals, and the support you need to push your limits safely and effectively.
We're focused on tapping into your innate athletic ability, pushing beyond merely improving to becoming stronger, faster, and achieving peak performance.
Join me at Bolder Athlete, where we're not just training; we're transforming. Let's elevate your game, together.
